Metropolitan Mama is almost four years old (that’s pretty old in mom blog years) and I’ve learned a lot since my days of blogging infancy.
Here are 6 lessons I’ve learned (and am continuing to learn)…
1. Publish your best. It’s far better to publish a few well-written masterpieces than it is to hit publish out of obligation. I used to think there was an unspoken “publish once a day” rule. Now…I don’t. I’m not Cinderella and my blog is not going to – POOF! – disappear if the clock strikes midnight.
2. Brevity is an art. In blogging (as in all forms of writing), being concise is a sign of discipline and is a gift to your readers. Tim edits almost all of my posts and he often cuts out whole paragraphs.
3. Photos captivate. A blog post without a photo is like a piece of carrot cake without the cream cheese frosting. You may eat it, but it won’t be nearly as enticing.
4. Saying “no” allows you to say “yes.” This is a life principle as much as it is a blogging principle. There will be many opportunities that arrive in your inbox – product reviews, giveaways, trips, ads, etc. Most of them will not be worth your while. Try not to spend excess time and mental energy on a bar of soap. Also – carefully consider if the brands that you choose to partner with line up with your lifestyle, your ethics, and your priorities.
5. Blogging is a conversation. One of the best things about blogging is developing relationships. Take care to acknowledge, appreciate, and surround your readers with kindness.
6. Live your LIFE (first). The best blogs are those where it is clear that the blogger is consciously living a meaningful life (away from the computer screen). For goodness’ sake, take your kids to the park. Volunteer at a food bank. Watch a butterfly emerge from a cocoon. Invite your neighbors over for ice cream sundaes. Read a book that you can’t put down. Go on a moonlit walk with a tiny hand in yours.
If your life is colored with laughter, generosity, and fullness…your blog will reflect that.
How “old” is your blog? What lessons have you learned since you began blogging?