Question: Where's the best place for a new mom to shop?
Answer: Anywhere with clean, spacious bathrooms with the following amenities: a changing table and a private place with a comfortable chair or sofa for nursing moms.
Kudos to Babies-R-Us for developing the "mother's room" concept to better meet the needs of customers! Hopefully more companies will follow their lead. After all, it's a great marketing strategy. If businesses build it [clean, private lounges], they [new moms] will come.