This weekend’s theme is “during the day” and, for many of you, I know most of your daytime hours are spent at work. For this reason, I’m delighted to introduce you to a site where you can connect with moms just like you – moms who work in some capacity – inside the house or out. Introducing…Work It, Mom!
To give us a tour of the site and its benefits, it is my pleasure to welcome Nataly Kogan, Co-Founder and CEO of the site, to Metropolitan Mama this afternoon. Nataly is the mother of an almost-4-year-old little girl and is the author of The Daring Female’s Guide to Ecstatic Living: 30 Dares for A More Gutsy and Fulfilling Life. She also blogs on the Work It, Mom! Blog, about 2-3 times a week.
ME: How long has Work It, Mom! been around and what is the site’s mission?
KOGAN: Workitmom.com launched about a year ago, although we started with just a few pages of content. The site, with its community features, blogs, and the interactive Q&A area has been around for about 9 months.
Our mission is pretty simple: We want to be the most engaging community and helpful resource for working moms. Whether you work at home, outside the home, full or part-time, or run your own business, we want Workitmom.com to be the place you turn to to share advice and support with moms in a similar situation, find helpful resources like quick recipes and organizing tips, and yes, when you need it, vent.
ME: How many members do you currently have?
KOGAN: We are growing very quickly and have thousands of members. The great thing about the community is that the members are extremely engaged. Most of the content on Workitmom.com is written by our members, who contribute personal essays, how-to tips, and great advice that helps them juggle work and family.
ME: What can moms “gain” from the site? What perks/benefits will they receive?
KOGAN: The greatest thing we hope our members gain from the site is a feeling of support. I am a working mom myself and I really struggle sometimes, trying to keep it all together. To be able to connect with others in a similar situation, to know that I am not alone and not to be judged for my choices makes my life a lot easier — and my hope is that being part of the Work It, Mom! community does the same for our members.
Beyond support and great advice from fellow working moms, we have a growing collection of extremely practical, useful, and non-preachy tips on the site to help working moms juggle a bit easier. For example, Chris Jordan authors a very popular blog called Ordering Disorder, where she shares quick and easy family recipes. We gather the best of member advice that they share in the community and create Quick Tips on topics like Finding Time to Exercise or Returning to Work After Maternity Leave.
We’ve recently introduced some great new features, including a daily product blog, called Affordable Luxuries, and a Member Lifesavers section, where members can share quick tips that help them reduce stress, get organized, and maintain their sanity!
Thanks, Nataly. I immediately understood what you meant when you said that you struggle to “keep it all together.” I think all moms can relate to that…and I’m excited to get more involved in your site. Anyone want to join me?
Work It, Mom! has graciously offered to sponsor a contest to give one reader a $150 gift certificate to restaurant.com – “an online network of thousands of restaurants across the United States – including some of the hottest names in dining.” You’re a working mom and you deserve a break – whether you want to take the family out for dinner or you want a night out with the girls, this could be your ticket to a fabulous evening and Work It, Mom! will pick up the tab.
WIN IT! One winner will receive a $150 gift certificate to restaurant.com. To enter, peruse the Work It, Mom! website and leave a comment about your “experience” (what feature did you like best, what do you think of the design, why would you or wouldn’t you return to the site, etc.) on this post prior to Monday, June 23 at midnight (don’t forget to follow the rules). * Winner must provide a U.S. mailing address.
*UPDATE* The winner is #210 Melanie. Congratulations!